#FFF (Fashion Fail Fridays)

Most of you are familiar with #TBT (Throw Back Thursdays) where you post a photo of yourself and others from way back, oftentimes including ridiculous hair and clothes. We all have them...photos from our way back past (or maybe our more recent past) that make us laugh and wonder, "What was I thinking?!" And for those of us that were children of the 80s and 90s specifically, we definitely have no shortage of visuals of our hideous fashion fails. From our heinous Cindy Lauper "Girls Just Want To Have Fun" outfits, to the epic feathered bangs and perms that elicited way too many cans of hairspray for mile-high hair, and everything in between. We thought our style fashion forward then, and can only look at those photos now and cringe. And laugh. And cringe again. 

So, we at Heylee B have decided to embrace the fail and invite other people to laugh along with us by creating a new, weekly blog called "Fashion Fail Fridays". We are asking you to email us your epic fashion fail photos (the hair, the clothes, the make-up...everything!) each week, and our favorites will be featured on the blog for all to see. As an added bonus, our favorite "fail" will be given a $25 gift card to Heylee B to help make sure that you don't find yourself in bad fashion again! The others featured on the blog will be given a 10% off discount that they can use at Heylee B any time. 

On top of the weekly blog, we invite you to help us get these fashion fails trending by uploading your photos to Twitter, Instagram, and Facebook with the hashtag #FFF & #Heyleeb. We also encourage you to get your friends, family, and social media networks to join in the laughter and upload their own photos! I mean really...who doesn't love a good laugh! 

In honor of this new blog kicking off today, the Heylee B team (and some of their gracious family members) have submitted a few of their own fashion fails for you all to giggle at and enjoy. In the spirit of great fashion at Heylee B, these are for you!

First up is our photographer Jess. She loves a good thrifty find with a Bohemian flare, but she definitely missed the mark with this hat/kimono combo. Trust us when we say that this girl is seriously one of the most fashion savvy ladies out there and she doesn't have misses like this very often!

This next photo is a two-for! We have our creative director, Kate, and her sister, Amy (one of our glorious models), in this one. Kate would be the one in purple, and Amy is the one that looks like a little boy. (She had a phase). There is so much wrong with this photo on so many levels, we don't even know where to start. Just know that it was probably taken around 1995...which is probably explanation enough.

And we saved the best for last. This is Kate's mother, Karen. When this photo was submitted for us, she announced that even though this picture was taken in the early 80s, she was pretty sure that everything she was wearing can now be found at Urban Outfitters. (It's probably true). But we just have to comment on that hair...alll that feathering.....and the perm. At least the red is real! (Love you Mom!)

April 11, 2014 by Kate Harris