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As we roll into fall, not only can we look forward to boots, sweaters, and pumpkin spice lattes from Starbucks, but we can get ready for new shades for our skin. Lipsticks and glosses are a great way to give your face that touch of fall, and B Cosmetics from Heylee B makes that possible! Heylee has gone through her collection of amazing lipsticks and shines and picked out her 4 must-have colors for this fall. 

Iced Violet :: This light purple, toned luxury lipstick is perfect for everyday use. It's not overpowering or too bright, so it plays more like a lipgloss than a lipstick. This color goes great with almost every outfit and for any occasion because of its perfect tiny pop of color for your face. You would definitely want to keep this one in your purse at all times! 

Impulse :: A red lip is never out of style! This red is the only red that you will ever need. With its slightly blue undertone, it goes with every skin color and is the perfect stand-out color for every day. 

Pink Truffle :: A pinky-nude is another shade that can be worn anytime by almost every skin type. Nude lipsticks and lip shines have been popular for some time because of their barely-there look. Women who want to add a slight bit of color without looking like they are covered in lipstick love these types. But nudes can wash out your face and actually make you look worse. So by adding in this shade to your repertoire, you can get away with looking flawless and not overdone. 

Plum Royale :: This is Heylee's favorite new color for the fall! (And mine!) It is just purple enough and just pink enough that it makes a statement for every skin type. Because of its plum color, it easily says "fall". So if you want to expand your fashion-sense, or just want to amp up your style for special occasions, this is the statement maker! 

For more info on any of these colors, or for other color options, check out B Cosmetics at Heylee B! If you want more personal help, Heylee loves to do consultations. To set up an appointment with her, email heylee@heyleeb.com. 

It happens to all of us. We are either rushing out the door, up too early (and running too late), or we are out of a key item in our make-up bag forcing us to do a quick once-over on our face to make us not look like the walking dead.

But how do you get that amazing no make-up make-up look?

Is it simple?

YES!

Make-up artist Heylee Achten has done it once again by giving us the 1-2-3 on this relatively quick and simple way to get out the door in less time and still look great. 

Remember this pic? This would be Heylee on a 5am flight for work, but she definitely doesn't look like I usually do at 5am! (Way jealous!)

So here is how she gets that great look ::

1. Start your day off with a clean face. Not only should you always be doing this for the health of your skin, but it will make you feel like a million bucks, especially if a shower is a long way off. 

2. Add foundation. Take a tiny drop of foundation, put on your hand, and blend it on your t-zone. (It's the space from your forehead to your chin) Brush out to all the areas of your face, blending well. This will even out your skin tone, giving it that "fresh" look. If you have any trouble areas under your eyes, a little bit of concealer can cover up pretty well. Heylee typically uses a light-cover so her skin isn't too made up. (Heylee uses B Cosmetics Liquid Foundation in "Tender Beige".)

3. Bronzer. This is what gives you that "I'm awake" look on your skin. Highlight you cheeks and you won't look so sallow and sleepy. (B Cosmetics Bronzer in "Safari")

4. Fill in brows.  Your brows shape your face, and if you aren't already filling them in and giving them some life, then this is the perfect time to start. Fresh, full brows brighten your eyes and pull your face together. (Heylee uses the "Blonde" brow duo from B Cosmetics)

5. Add mascara. No need for anything other than the mascara, because let's be honest...this is about getting by without looking like the Grim Reaper. If you just have to have eyeliner, knock yourself out. Just make sure it's lightly added. 

6. Lipshine. There is no reason to be rocking your full red lips (unless you're Gwen Stefani). A little light lipstick with a shine with a tint will be all you need. This gives the color back to your mouth, and completes the look. (Heylee is wearing B Cosmetics in "Sugar Pie")

7. Feel amazing! Now that you've done this, head out the door and greet the world! You will notice that your confidence level goes up and you feel like a new person! That's a good thing! There's nothing better than feeling fresh even when you don't feel like you're 100% awake. 

If you have any other questions, or there's something you'd like for Heylee to give a tutorial on, let us know! This is the perfect place to voice your opinions and even share some secrets yourself! 

**For more B Cosmetics, head to HeyleeB.com! 

Now that Heylee B has brought you B Cosmetics, some of you have been asking questions about our mineral foundation. So we are taking a moment to let you know 4 things about what our foundation is and why/how you should wear it.   

What is a liquid powder foundation? 

A liquid powder foundation is simply a liquid foundation (ours is more creamy) that is applied to your face, leaving you left with a powder finish. You won't look greasy or streaky, just fresh and clean. There is no extra powder application needed with this type of foundation. Is also doesn't leave your face feeling cakey or over made. It's super light leaving your face feeling as if you have no makeup on at all! (Which we all love, right?!) You can, however, layer your foundation, which means that after it dries, if you feel as though you don't have an even look or have spots to be covered, you can add small layers on top of the existing. But you're still left with a fresh, clean feeling. 

How do I apply liquid powder foundation?

Heylee's favorite way to apply this type of foundation is with a foundation brush. Some apply if with a small sponge or with their fingers. Heylee says that using a foundation brush will give you an even, streak-free look.

Heylee's trick?

Take a small amount of the foundation squeezed onto the back of you hand, like a painters' palette.

Then, using your brush, apply to nose, cheeks, forehead, and chin, blending outward.

{{Here is a pic of Heylee before putting on foundation}}

Once blended, make sure to add a little to your jawline and neck! Her mantra? Blend, Blend, Blend!! Don't want to look like you put a mask on!

{{Here is Heylee after applying foundation and mascara}}

I currently wear powder foundation? Do you not use powder at all?

We chose a liquid powder instead of a plain powder or plain liquid because of its versatility on all skin types. Heylee told us,

"I have too many make-up clients who sit in my chair who wear powder foundation, leaving their skin looking dull and flat. Using this liquid powder will give a fresh, dewey look, leaving your face with a youthful glow instead of a dull and dried out look."

Heylee also mentioned that because her skin is on the oily side, powder has a tendency to stick to those super oily spots and flake off over the day. With this foundation, she can get the perfect blend for her skin. 

How do I know that I have the right color for my skin?

When you apply foundation to your skin, you want to see it "disappear" on your face. What that means is that when you apply, you shouldn't see an obvious color difference between your skin and the foundation. If it's too light, where you applied will be overly white. If it's too dark, your skin will look slightly orange.

Heylee's trick?

Apply a small amount (on a clean face) to your forehead, blending out. If you can't tell a difference, it's a match! She also suggests re-evaluating your skin tone 3-4 times a year as exposure to sun (or non-exposure) can change the hue. She will keep 3 different shades in her kit because her skin color is fluctuating. Not quite dark enough for the next shade? Stay a shade below what you are, and add a little bronzer to bring the warmth into your skin. 

If you have any questions about your skin, what foundation is right for you, or where to start, feel free to ask your question in the comments below or by sending an email to Heylee directly at heylee@heyleeb.com We love to make sure that you have the perfect look for not just your wardrobe, but your skin! 

Ladies (and gentlemen who care about cosmetics), Heylee B. is proud to announce that it has just launched its very own cosmetic line called B.

Now, some of you might be wondering, "B.?" 

In keeping with the Heylee B brand, the "B" stands for Brianne, which is Heylee's middle name.

(Catchy and easy to remember!)

For those who didn't know, Heylee Achten (owner of Heylee B) is a professionally trained make-up artist who graduated from the prestigious M.U.D. (Make Up Designory) School in Burbank, CA. While attending M.U.D., Heylee learned beauty essentials, airbrushing, bridal make-up, high-fashion trends, and avant-garde looks just to name a few. Each class helped her hone her skills and be on the cutting edge of all things make-up. While in Los Angeles, she even had the opportunity to work with stars such as Kristin Bell and even be on the set of America's Next Top Model. 

This new make-up line will be available for purchase starting on August 1st, and it will include some of the best trends and color palettes on the market! And for those who hate make-up loaded full of harsh chemicals, B will be mineral based, which is better for your skin! We love that these cosmetics will be top of the line but still at an affordable price!

Keep your eyes peeled for B., which will be headed your way August 1st!